This is part 2 in our series about how to get your Shakr produced video working for you by setting them up as video ads. If you want to read the other guides I have written previously, you can check them out here: Part One – Set Up Your First Facebook Video Ad Campaign Part Three – Set Up Your First Twitter Video Ad Campaign In my last post, I guided you through the process of how to set up your …
Category: YouTube
Video can be a super effective way for small and medium businesses to get their content to rank on Google and to do that there are some YouTube SEO tactics that you should be using. Increases in search rankings it is an often overlooked benefit of using videos in your marketing arsenal, and not something small businesses traditionally think of when deciding to start ramping up their video marketing efforts. But how do you get started with optimizing your videos for …
Every few years (or months) a new marketing “trend” takes the marketing community by storm, go through the Kübler-Ross model, towards acceptance and full implementation. Then another “trend” and goes through the same steps. By now most marketers are starting to accept that visual content has to be a part of their content and inbound marketing. They also know the importance and potential of video marketing. More marketers than ever are reporting that they are budgeting more money on video …
Internet video ads are on the rise. They have been more influential than good old TV ads for quite some time now, having higher rates for message recall, brand recall, and ad likeability. We have been talking about that for quite some time here on the Shakr blog and we thought we should explain why Facebook’s video ads are so powerful right now, and something you as a marketer would be a fool to overlook. Traditionally, the leader of internet …
Unboxing videos, an industry that supposedly is a multi-million industry now, is a phenomenon of today that is truly remarkable, with all kinds of product getting their own unboxing videos, not only the latest Apple Watches or iPhones but even the most obscure unboxing videos get MILLION of views. Samsung recently took unboxing videos one step further by encompassing it in their latest marketing video for their newly released Samsung Galaxy S6. So what’s the secret to making unboxing videos that …