The TikTok Marketing Partner Program showcases experts that empower advertisers to advertise effectively on TikTok and are grouped into four different categories: Campaign Management, Measurement, Creative and Effects. Shakr is the latest addition to the Creative category. Shakr is unique in their ability to scale high quality videos for Dynamic Showcase Ads, an increasingly requested capability for large TikTok advertisers. “Dont’ Make Ads, Make TikToks”, at the scale of Dynamic Showcase Ads “Don’t Make Ads, Make TikToks” has been a …
Author: Anton Eliasson
Localized creative has proven to be extremely effective with strong performance gains, driving up to a 50% decrease in Cost Per Conversion on social media. Shakr Local enables advertisers to create localized campaigns at scale; for dozens, hundreds, or thousands of locations. Finally, you can achieve local relevance on a national scale. Why We built Shakr Local Last year, we introduced a powerful video automation feature called Shakr Batch. With batch creation, we have enabled advertisers to create dozens, hundreds …
There’s no doubt that consumer attention spans are getting smaller and smaller, especially when they’re browsing Facebook. That’s why video ads need to instantly pull people in. In 2019, video will be more important than ever in social marketing. According to a report from Facebook, the platform sees more than three billion video views every day. And, in order to capture and retain attention, these videos are shorter than ever. Whether your goal is to build brand awareness, convert new …
Social media is the future. You already knew that. But have you really grasped the full extent of its reach, particularly when it comes to Facebook and Instagram? People spend more time on social media than they spend watching TV. 59% of global consumers say social media guides their purchasing decisions. One out of every five minutes spent on a mobile phone is spent on Facebook and Instagram. Facebook and Instagram are heavily used by millennials, the demographic group with …
Instagram reached a whopping 1 billion monthly users in 2018, and there’s no sign everyone’s favorite photo-sharing app is slowing down. Of all the trends to consider, this striking number may be the most important: Instagram now has a multibillion-dollar global reach that makes it possible for advertisers to access their target markets with ease. In 2019, experts predict that even more users and advertisers will flock to Instagram. So, what will be the Instagram trends marketers need to know …