If you’ve created an ad recently on Facebook, you’re sure to have noticed that there are a ton of different ad placement options ranging from Facebook newsfeed to the audience network. One of the more controversial choices is Facebook’s mid-roll video ad placement. Mid-roll ads were not popular with users when the feature first rolled out, and that’s not surprising. These interrupted the videos they were already watching, and nobody likes interruptions. While they’re still not the world’s most popular ad …
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Carousel video ads is one of the most effective ad formats on Facebook and Instagram. But to stand out from the rest, consider using video to create highly engaging carousel ads that encourage your audience to swipe left and engage with your ad or post. The carousel format allows you to showcase up to 10 images or videos within a single ad, each with its own link. With more creative space within an ad, you can highlight different products, showcase …
We’ve talked about the supplies you need to get set up for video marketing here on our blog and how expensive video marketing in general can be. We’ve also talked a good bit about how important video marketing is, regardless of the cost. Facebook understands both of these facts to be true. This is why they’ve created their Video Starter Kits, which are available to businesses in the US based on approval. All you’ll need to provide is your smart …
Today is a proud day for the team here at Shakr. We’re happy to announce that we’ve rolled out a new product inside of Shakr. We call it Shakr Advertise. With Shakr Advertise you can easily promote your Shakr-made videos on Facebook and Instagram, right inside of shakr.com No need to download your videos and use the clunky Facebook Ads Manager, you can simply press the “Create Campaign” button and easily create a Facebook campaign. Here’s how you can create …
Once you’ve created those excellent product videos and landing page videos, what next? Next, you need to figure out how you want to embed them on your site. I’ve actually finished up video creation projects with clients where the client thanks for me my work, pays the invoice, and then happily fades into the sunset with their completed project. Then I get an email thirty minutes later asking how they should actually get it on their site. Most businesses choose …