You know that Facebook video ads attract attention. You know they’re more likely to be watched than a long-form text ad is to be read. And you know they’re effective at converting leads and sales. But can you definitively prove that to your clients? For that matter, can you prove it to yourself? Can you pull data from your clients’ Facebook ad accounts to show your video ad got them X leads or Y sales? Or are you making “educated …
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Are you using Facebook to get more leads and customers? Have you ever used Facebook video ads? If you’re new to the video marketing game you’ll soon learn that Facebook video ads is one of the most effective ad formats out there today. You can get super cheap custom audiences of highly targeted people who’s interested in what you’re offering and who are likely to perform your call to action. Want to learn more? Download this Facebook video ad campaign …
The New Shakr – The Best Way To Make Videos With the first iteration of Shakr, we made video creation easy for everyone. While many of you love Shakr, we’ve always been ready to push it to the next level. This was the motivation behind the new Shakr, which went into preview just last week. We’ve been hard at work to ensure that you get the best possible experience with the new Shakr, and I would like to formally introduce …
The Shakr team have become quite well versed in the world of video marketing during the last years. But sometimes it’s good to bring in some fresh thoughts to spice things up. We reached out to a few authorities in the video marketing sphere for their best video marketing tips for small and medium businesses. Enjoy this collection of video marketing wisdom! From Michael Litt, CEO, Vidyard Video is a great way for SMBs to level the playing field against …
Top advertising executives are gathering this week in New York at a conference of self-affirmation called Advertising Week. There, they will listen to Funkmaster Flex reassure them of the stability of the television advertising industry, while sometimes entertaining the idea that viewers are shifting more of their attention online. The New York Times has a nice preview of the week to come, and I’ll share a couple of excerpts here: “When it comes to demand for television commercial time, there may be …