Video marketing is all the rage these days and 2015 have been called “The year of video marketing” by a lot of people, not just us here at Shakr. Content creators are producing more and more video content and the stats are conclusive, to keep up in the marketing game you need to integrate video as an integral part of your marketing strategy. But if you’re new to the video marketing area you might be phased by all the different …
Category: Video Marketing
Here at Shakr we see A LOT of promotional videos go through the Shakr rendering machine™. In fact nearly every major car brand in the world (except for Hyundai Kia) is using Shakr to make local car dealership ads like this video for Fletcher Jones Audi Chicago . But most of our customers are small and medium sized businesses like restaurants, consultants, personal trainers, gyms, events, schools, doctors, retail shops, etc. It’s safe to say we’ve seen most kinds of …
Visual marketing sounds like one of those annoying buzzwords in the marketing world, but the truth is, it works. Visual marketing is simply the strategy of using visual aids to communicate your brand’s particular story using design elements, graphics and branding that makes your marketing more authoritative and memorable to your audience. One of the Shakr team’s favourite tool to use for effective visual marketing is Canva. Canva is perfect to use when creating awesome visual content that tells a …
We’ve talked before about how important video marketing is and how much it matters on social media, so hopefully you’ve got a sense of the urgency of implementing it in your marketing efforts by now. If your business isn’t offering product videos on your website and in your social media channels, you really are missing great potential marketing and engagement opportunities. As reported by video market firm Invodo, around 90% of E-commerce and online shoppers who watch videos are nearly …
Nowadays more than 100 hours of video is uploaded to Youtube every minute. It may sound like just another cool stat flying around the marketing world but think about it for a minute. 100 hours of video. Every minute. To me that’s just mind boggling. Youtube surpassed one billion monthly active users (!) in 2013 already and this year the number of people subscribing daily is up more than 3x since last year, clearly demonstrating our love for video. Couple …