Wouldn’t it be wonderful if each and every single visitor to your website slipped easily down the sales funnel and converted 100% of the time? Well, yes it would. But, unfortunately, the marketing world, for all of its best efforts, has yet to discover the magical wand, potion or spell that can achieve this – perhaps such things only exist in Narnia. Indeed, it may perhaps be a rather sobering statistic to learn, dear Sons of Adam and Daughters of …
Author: Anton Eliasson
This is a guest post by Nora Flint from truconversion.com Being an expert at SEO is great. And knowing copywriting or video marketing to create compelling content is good as well. But when you can do BOTH? That’s when you can wear a big ol’ “S” on your chest… …because you’ll be impossible to stop. And today I have something unique that will make you feel like you have superpowers to drive excessive traffic and conversions to your website. It’s not a secret …
Facebook is huge when it comes to marketing, but you already know that, right? There are many excellent advertising and ad targeting tools you can use to grow your business. However, most recently, Facebook became an important player when it comes to video advertising. In the last year, it rolled out a native video and premium video ads, so getting high performing Facebook video ads should be a priority for any marketer worth his or her salt. Why is it …
Marketing agencies are specialists at following the latest development in the marketing world, often seeing the potential of an up and coming platform way before their client see it. It is thereafter often up to the marketing agency to convince the client to put effort into the social network. How many marketers didn’t have to push for their clients to understand the value of social media for example? But when it comes to video marketing, an interesting thing has happened. The …
The future of online video ads is right now being shaped in the offices of Facebook in Menlo Park, CA. Before Facebook stepped up its online video ads game against YouTube, the former video advertising incumbent, the growth and attention online video ads were getting was not even comparable to what we’re seeing today. More and more businesses turn to video advertising to acquire new leads, customers, and app installs, increase brand awareness and recognition, and drive foot traffic and …