Earlier this week, someone rear-ended me at 45 miles an hour and wrecked my car. As a result, I got to spend about five hours on the phone with all the insurance companies trying to leave recorded statements, get a claims adjuster out, be put in a rental car, and so much more. I loved that when I called my insurance company, an actual person answered immediately. I was not happy that the other person’s insurance sent me through ten …
Category: Video Marketing
You may have heard that search engine optimization (SEO) tactics can benefit your video marketing campaigns. You may have also heard that video can help with your SEO efforts. Both statements are actually true. SEO and video marketing are inherently connected; focusing on improving one can actually benefit the results of the other when executed correctly. In this post, we’re going to take a look at how SEO and video marketing relate to each other, and how you can use this …
Have you ever had that moment where you know there has to be a more efficient way to do something, but you aren’t exactly sure what it is? And then you get on Google, only to see a million results that just complicate things further? Plenty of SMBs will have that exact experience when they’re trying to decide how and where to invest their marketing budget into tools that will help them the most. Should they get social media management …
For most social platforms, you have up to 5 seconds to capture a users’ interest before they click away. On some, you have as little as three seconds. And here’s the kicker: in many cases, you need to capture viewer interest without any sound. It’s not all that hard to create a strong video. It’s a lot harder to make viewers care in the same amount of time it takes to ask someone “how are you doing today?” It clearly …
Hiring expert videographers and video editors is insanely expensive. This means that most small and medium-sized businesses are left to handle the video creation process on their own. While we’ve shared plenty of tips on the Shakr blog about how to save money with the right tools, we haven’t talked a lot about how to actually design those professional-quality videos you need to elevate your brand. Now we will. In this post, you’re going to learn the 6 subtle but crucial …