Does your small business have a YouTube channel? If you’re like most SMBs, the answer to that question is no. And a large percentage of the SMBs that do have a YouTube channel chronically neglect it. Well, who can blame them? Small businesses have to juggle multiple facets of the business that are more to the core, so to speak — something like business development, accounting and bookkeeping for small businesses, or operations among other things. While YouTube isn’t the …
Tag: small business
Undermanned? Check. Low on supplies? Check. Odds against you? Check. Feeling out of your league? Overmatched? Thinking of quitting? Small business owners are vital to our economy for a reason. Customers choose to shop local for a reason. The idea that Big Business always has the edge is an illusion. Sure, from the outside looking in, all is shiny and spectacular. But behind closed doors, the Suits the ones who are overmatched. It’s time to step up your game as a small business owner! You’ve got …
One Shakr customer is quite an accomplished chocolatier, and wants to share her delicious creations with the world. She’s running a Kickstarter campaign right now for Les Chocolats De Chickee. Have a look at her mouthwatering Shakr videos. YUM! And if you love chocolate, too, support her campaign. She has 15 days left to reach her $4,000 goal.
Shakr has offices in Seoul and San Francisco, but after seeing videos from Mimosa Deli, a specialty food shop, outside caterer and cafe with two locations in London, we wish we could open a third. With hundreds of products, including many prepared foods made in their own kitchens, cheese and charcuterie counters, chocolates and desserts, it’s no wonder that this video, embedded on the front page of their website, had us taking an early lunch. A Q&A with Gisella Barbaray, …
Growing your local business with Promoted Video Tweets can be remarkably cost-efficient and effective. Promoted Video Tweets are similar to organic Tweets. They can be retweeted, replied to and favorited. “tweets containing video get a 28% boost over text tweets” Twitter’s analysis reveals that tweets containing video get a 28% boost over plain text tweets. Adding tweets containing video URLs is a smart way to maximize your rich media Twitter strategy. It’s important to think of your Twitter strategy holistically …