In the attention economy, Instagram Stories are very rich. Everyone is getting in on the trend. So how do you keep people watching those enticing vertical videos, day in and day out? Whether you run multiple brand accounts or just create a lot of content for your own brand, you’re going to need a strategy that scales. Instagram story templates can help — as long as you know how to use them. All you need to know are the Three …
Category: Social Media Marketing
Mobile is one of the big topics in marketing right now. The more glued to those tiny six-inch screens we become, the more important it is for marketers and businesses to be ready to adapt. And if you haven’t yet, it’s definitely time now. Mobile usage has increased significantly over the past few years, and that’s not changing any time soon. This means that you need mobile-oriented video content, ads, websites, and more, all of which is optimized for mobile …
We have great news for all live video aficionados out there! You can now use Shakr templates to make overlay videos for your live stream. Facebook live videos are starting to become more and more popular lately. If you have watched one recently, you may have noticed that some have an overlay image or a video teaser before the live video starts. Throughout the live video, they also have different overlays at the bottom. Before the video ends, there’s another …
Instagram is already home to 300 million active users (and still growing). From social media influencers to celebrities to top brands, everyone is busy engaging their target audiences on this Facebook-owned app. An app-only platform shot to fame since its inception in 2011; all credits to visuals that kept audiences engaged. Social media marketing strategies evolved almost immediately, adjusting itself with the growing popularity of this visually engaging platforms. Instagram has gone beyond just sharing images. In 2013, Instagram started …
There isn’t really any other word for it– Instagram Stories are just fun. They’re designed to be that way, with these Snapchat-copycats providing a break from your feed of edited-to-perfection content that’s displayed as soon as you open the app. While Stories may seem like an afterthought of Instagram, they’ve actually become integral to how and why the platform is used. They’re exciting and engaging, and they have that right now sense of urgency that will get people to act. Stories can …