They say that a picture is worth a thousand words, and according to research, that is an old adage that holds true. And in today’s world of multimedia and miscommunication that’s more true than ever before. There is a reason why we love to spend time on Instagram, Pinterest, Vine, Snapchat, etc, and a subsequent reason why marketers are increasingly occupying that space; We love visual information. Visual communication is everywhere today, from our TV screens, to our computers and smartphones, and …
Category: Social Media Marketing
Video marketing is all the rage these days and 2015 have been called “The year of video marketing” by a lot of people, not just us here at Shakr. Content creators are producing more and more video content and the stats are conclusive, to keep up in the marketing game you need to integrate video as an integral part of your marketing strategy. But if you’re new to the video marketing area you might be phased by all the different …
Flipboard has just announced that they’ll roll out full-page video ads, joining the ranks of Facebook, AOL, YouTube and other big content companies that have discovered that video is the most compelling storytelling medium available today. The content aggregator will start with a pilot run that includes eight big brands, according to a press release. The first companies to run flipboard video ads are Chrysler, Conrad Hotels, Gucci, Jack Daniels, Lufthansa, Principal Financial Group, Sony Pictures’ Fury and Woodford Reserve. It’s …