Combining quality video with social media is a powerful digital marketing strategy. Last year Facebook CEO Mark Zuckerberg named video as the next “megatrend.” With about 45% of people watching more than an hour of Facebook or YouTube videos a week, it’s a trend all marketers should get on board with. Here are some more eye-popping stats. Facebook: Over 500 million people watch video on Facebook every day, consuming more than 100 million hours each day, every day. Instagram: Over …
Author: Ryan Gould
Ryan Gould
An expert search, social and content marketer, Ryan leads Elevation Marketing's digital strategy department, helping brands achieve their business goals, such as improving sales and market share, by developing integrated marketing strategies distinguished by research, storytelling, engagement and conversion. With proven track record of energizing brands, engaging audiences and managing multidiscipline marketing teams, Ryan is a respected expert in achieving consistent results through creative design, thought-provoking narratives and innovative problem solving.