At Shakr, we love the incremental accessibility of advertising on social platforms like Facebook. Small businesses might not be able to afford full-page spreads in a glossy magazine, or 30 second spots on prime time — but they can absolutely afford managed spend on Facebook. The amplification of a Facebook Promoted Post can deliver real results, especially when used in conjunction with a smart mixed-media posting strategy powered by strong content. But one common concern among small business is optimization. Big …
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Growing your local business with Promoted Video Tweets can be remarkably cost-efficient and effective. Promoted Video Tweets are similar to organic Tweets. They can be retweeted, replied to and favorited. “tweets containing video get a 28% boost over text tweets” Twitter’s analysis reveals that tweets containing video get a 28% boost over plain text tweets. Adding tweets containing video URLs is a smart way to maximize your rich media Twitter strategy. It’s important to think of your Twitter strategy holistically …
You can catch David Lee when he speaks on the local TV advertising panel at New TV Frontiers in London on June 10th. The conference will bring together some of the top companies and thinkers in video advertising, especially in the area of programmatic buying. Why is Shakr speaking to a conference about TV? Our mission to democratise video advertising extends to all platforms, not just online. The lines between TV and online are also blurring, and we want small business advertisers and local advertisers …
You want choice? You want selection? Shakr now has 16 automotive video ad styles in our collection! Most car companies don’t even offer that many models. These video ads come from three different designers who’ve made lots of TV ads. Here’s a sample of what’s on offer with a style from design house 2B, called On the Grid: Here’s the full list of new video ad styles for car dealers: Drive Faster Beyond Machine On the Grid Red On the …
A couple days ago our Creative Director, EunSeon, introduced us to a new designer who wanted to make a video style for night clubs, concert promoters, DJ events, bars and raves. Our obvious response: #YOLO. So here’s our latest video from a chap who calls himself Jack Drunken. Make sure to turn up the volume. Try making this one for yourself: