If you somehow still believed that TV was an effective channel for reaching millennials, it’s time to reevaluate your standing on this issue. In a report that should surprise no one, millennials 13-24 has officially declared TV as a useless medium for reaching them. To them, digital content is now the defacto king and their favorite YouTube personalities are challenging the Hollywood red carpet brigade as the most relatable and influential. Lets face it, to millennials, digital just delivers more relatable …
Blog Posts
Video marketing is all the rage these days and 2015 have been called “The year of video marketing” by a lot of people, not just us here at Shakr. Content creators are producing more and more video content and the stats are conclusive, to keep up in the marketing game you need to integrate video as an integral part of your marketing strategy. But if you’re new to the video marketing area you might be phased by all the different …
Here at Shakr we see A LOT of promotional videos go through the Shakr rendering machine™. In fact nearly every major car brand in the world (except for Hyundai Kia) is using Shakr to make local car dealership ads like this video for Fletcher Jones Audi Chicago . But most of our customers are small and medium sized businesses like restaurants, consultants, personal trainers, gyms, events, schools, doctors, retail shops, etc. It’s safe to say we’ve seen most kinds of …
Visual marketing sounds like one of those annoying buzzwords in the marketing world, but the truth is, it works. Visual marketing is simply the strategy of using visual aids to communicate your brand’s particular story using design elements, graphics and branding that makes your marketing more authoritative and memorable to your audience. One of the Shakr team’s favourite tool to use for effective visual marketing is Canva. Canva is perfect to use when creating awesome visual content that tells a …
This week we have a bunch of new video templates for you as usual, but this week the free video templates might be perfect for you if you’re working at a technical company. Show off your company at a trade show or industry conference and dazzle your prospective customers and business partners with these video templates. Just add a few photos of your property or products and change the text to your liking. Add your logo for a professional look …