The future of online video ads is right now being shaped in the offices of Facebook in Menlo Park, CA. Before Facebook stepped up its online video ads game against YouTube, the former video advertising incumbent, the growth and attention online video ads were getting was not even comparable to what we’re seeing today. More and more businesses turn to video advertising to acquire new leads, customers, and app installs, increase brand awareness and recognition, and drive foot traffic and …
Blog Posts
Video marketing is one of the most effective marketing tactics for real estate agents. Marketing savvy real estate agents can leverage the power of video to sell more listings and build their brand awareness and leads. Coupled with the hyper surgical targeting features of ad networks today, video marketing is the most powerful way to build up a client list and increase prospects. No more carpet dumping with flyers or expensive and ROI untrusty billboards. Download our E-Book …
The New Shakr – The Best Way To Make Videos With the first iteration of Shakr, we made video creation easy for everyone. While many of you love Shakr, we’ve always been ready to push it to the next level. This was the motivation behind the new Shakr, which went into preview just last week. We’ve been hard at work to ensure that you get the best possible experience with the new Shakr, and I would like to formally introduce …
During the last year, Facebook has emerged as a real contender for the online video platform throne. In wake of several new video features being introduced and a heavy video focus from Mark Zuckerberg, the social media giant has quadrupled its video views over the last year. Facebook’s increased focus on video isn’t only because users like to watch it (although they clearly do) — it’s also because more marketers are shifting their budgets from TV to mobile video. The allure for …
This is a guest post written by Marcus Jensen While the world of marketing is reaching new heights with digital solutions, what will happen to TV commercials that used to entertain us until only a couple of years ago, but now seem boring and obsolete? Are people going to keep on watching videos or will they switch to clicking “like” and “share” online as a new way of acknowledging marketing? The answer lies in a combination of old and new …