That Facebook have started to seriously challenge YouTube’s monopoly when it comes to video has been clear for a while. Facebook have introduced feature after feature and are catching up with YouTube. That more advertisers plan on spending money on video ads on Facebook than YouTube speaks volumes and YouTube must be feeling shell shocked by the latest developments. YouTube needs to start innovating, and that sooner rather than later if they want to keep up their lead in the video sphere. …
Author: Anton Eliasson
The Shakr team have become quite well versed in the world of video marketing during the last years. But sometimes it’s good to bring in some fresh thoughts to spice things up. We reached out to a few authorities in the video marketing sphere for their best video marketing tips for small and medium businesses. Enjoy this collection of video marketing wisdom! From Michael Litt, CEO, Vidyard Video is a great way for SMBs to level the playing field against …
When you’re a small or medium sized local business it’s very important to always stay ahead of the competition and come up with new, unique ideas that will help your company evolve and reach the next level when it comes to getting the attention of the customers and generating sales. You need to stand out from the crowd and draw eyeballs to your business. Usually we talk about online content here on the Shakr blog, but today I’d like to …
More and more businesses are seeing the great potential that video marketing has. Video marketing for SMBs is gaining a lot of ground and video marketing is fast becoming the most popular forms of content marketing, and it won’t be going anywhere – in fact we can expect to see much more in the future. All the major social networking sites have a strong video focus. Video is everywhere today, and we love it. From a simple look on social …
That Facebook loves video has long been clear and although it was surprising to see them get beaten to the punch by Twitter, yesterday we finally saw the Facebook embeddable video debuting, making it possible for users to embed their videos on another site. The move from the internet giant supports its huge ambition when it comes to video. Facebook has steadily been catching up with Youtube with its barrage of new video features seeing them catch up inch by inch, making …