A little over a year ago, there was quite a bit of discussion about the ethics of free-to-play, or freemium as it was more aptly & commonly referred to, before mobile game developers sought a friendlier moniker for the practice. ‘We are concerned that children and their parents could be subject to unfair pressure to purchase when they are playing games they thought were free, but which can actually run up substantial costs,’ said the British Office of Fair Trade’s …
Tag: David Lee
You can catch David Lee when he speaks on the local TV advertising panel at New TV Frontiers in London on June 10th. The conference will bring together some of the top companies and thinkers in video advertising, especially in the area of programmatic buying. Why is Shakr speaking to a conference about TV? Our mission to democratise video advertising extends to all platforms, not just online. The lines between TV and online are also blurring, and we want small business advertisers and local advertisers …
A few words from Shakr CEO, David Lee: Today we’re announcing that Shakr Media has officially closed its latest round of funding, bringing our total raised to $3 million. With this latest funding, we will expand our motion graphics marketplace and push more heavily into the advertising sector. Long dominated by large companies, Shakr is democratizing video ads so that small businesses can participate, too. We’ve done this by combining our drag-and-drop simple video creator with video styles by the …
Digital Video Ads Created in 20 Minutes for $50 Shakr Media, the company reimagining everything to video, is ready to rev up local auto dealer advertisements. The company today announced that it added nearly a dozen video advertising styles for auto dealers to its drag-and-drop simple video creation solution. “Auto dealers know the benefits of using video, but high production costs have limited the number of video advertisements they could make,” said David Lee, founder and CEO of Shakr Media. …